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The Millennial Marketing Guide

How to Acquire and Retain New, Younger Donors

A mother and daughter standing in a kitchen

Millennials are about to become the recipients of the largest intergenerational transfer of wealth in Canada's history.

With more than $1 Trillion up for grabs — Does your organization understand the next generation of donors?

You've got questions — the guide has answers

Want to win over younger donors? Our Millennial Marketing Guide breaks it all down for you. Designed for nonprofits, this guide is your shortcut to connecting with the next generation of givers.

What causes are Millennials more likely to support?

What kind of messaging resonates with Millennials?

What drives Millennial donors away?

How do you get Millennial donors to give again?

More tips & tricks!

Village logo

Built by Modern Donors for Modern Donors

At Village, we bring years of nonprofit experience, including time with one of the largest charities in the world. We've studied what inspires Millennials to give and want to share that knowledge with you. This free guide reflects our belief in the incredible work nonprofits do and our commitment to helping you connect with a new generation of donors.

Start acquiring new donors today!

Cover of the Village Millennial Marketing Guide - All text
Cover of the Village Millennial Marketing Guide - All text
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